The key to not only finding new customers, but also getting them to listen, is to find opportunities to both start and continue conversations.
"Engagement is one of the most important parts of social media success," says teenage entrepreneur and social media expert Marc Guberti. "Engaging with your followers can result in sales, testimonials, subscribers and more!"
Despite being just 16, Marc has amassed a large following online, and he's leveraged his social media successes to launch training courses, speak to business owners and organizations (during the summer, of course) and publish books on topics including how to dominate Twitter and ideas for making money on the web.
Here, he shares his tips for growing your audience online and tools to make the process easier. Read on:
Tell us about yourself...what do you specialize in? What are you passionate about?
You're just 16...what drove you into entrepreneurship at such a young age?
What methods have you found work the best when it comes to building your online audience?
How do you think you've been able to build trust with your online audience?
What tips do you have for successfully interacting with followers? What platforms have offered you the best engagement opportunities?
The only way I have conversations with my Twitter followers is through Twitter's notifications tab. In many cases, the simpler it is, the better it is.